There’s many reasons why people follow blogs. The content and the design are obvious starting points, but most people stay for the person – the way the blogger writes and interacts with others on and off the blog. Even if you never meet these people off-screen, you feel connected to them and maybe even like part of their life. But sometimes life happens, priorities change and so does the focus of some bloggers’ posts. Do you still keep following them or do you lose interest? Let’s talk about that!
If you had asked me a couple months ago, I would have proudly said I am a book blogger. However, considering the percentage of book related posts in comparison to the ones about TV, films and/or writing, I am just not sure that’s still true. I haven’t read a single book in the past weeks and even more noticeably, I don’t particularly miss it. Usually, a reading slump would go hand in hand with a little blogging hiatus, but this time around I don’t want to stop blogging. I just don’t necessarily want to talk about books. So what does that make me?
I never made a big deal out of branding my blog a book blog. The name “Life and Other Disasters” is pretty general (for once a good decision) and I feel like it’s applicable for whatever I decide to post about. Then again, I know that the biggest junk of my readership started following this blog when I started to put a bigger emphasis on books. I am not saying I won’t talk books at all now, but I do feel like most of my posts are either about life events, TV obsessions or just general thought experiments. While I do have a couple regular readers who comment and like whatever I write about (I appreciate you guys so, so much by the way, you are my driving force! <3), I have noticed a decline in my stats. Of course, I can’t help but wonder if it has something to do with my content or simply bad timing and the general irregularity with which I post? I very well know that stats aren’t what really counts, interaction is far more important, but I think everyone who says they aren’t paying attention to them at all is a pretty little liar. The most unhealthy thing is to compare yourself and your blog to others, but lately, I just feel like everyone keeps passing me by. I’ve been doing this for a long time and I have no intention of stopping, but seeing everyone else reach those blogging goals that I needed years for in a matter of months is just kind of demotivating. I am very happy for those people, they are my friends, my community, but at the same time I keep wondering what I am doing wrong. It invokes this sense of detachment and makes me want to engage less, even though that is exactly the opposite of what would be helpful when you are trying to get your stats up again.
A big focus of blogging has also shifted to social media platforms. This is where people can showcase even more of their personality and engage with their audience. I would go so far as to say that as a modern-day blogger, you need Twitter and Instagram. I especially used to love Twitter when I first joined, it gave you such easy access to a huge amount of people with the same interests as you, but now … whenever I go online I just see a bunch of threads talking about controversial topics or complaining about one thing or another. Those are all really valid and most of the time about important topics that need to be called out, however, I am not the kind of person to engage in such conversations. I don’t feel like I have anything to add and I really don’t want to talk over people who might be more affected by the topics than me. So, I am basically just sharing random writing and life updates that don’t seem like a very valuable contribution or something people are actually interested in.
I realize my posts have become increasingly rambly, but sometimes you just have to write things off your chest. I am in a real blogger identity crisis, not sure where I am headed with my content and not sure if I am still part of the community I love so very much. I know that I am not alone in feeling that way, because I have talked to some people who’ve been doing this for a while as well and there is a shift in the blogging world. At least that’s what I experience from my little corner of the interwebs. I am definitely curious to see where this all goes.
Have you ever been in a blogger identity crisis? Do you follow blogs even if they talk about other things than the stuff they started out with? Let’s chat!